Key responsibilities:

  • Develop and manage the Brand strategy for the business across all channels (E-Commerce, Marketplace, Wholesale and Retail) 
  • Develop original and out of the box campaigns and social engagement strategies that connect with consumers, tell our brand story to customers online and offline
  • Develop and plan the yearly brand activities calendar
  • Direct the in-house team, 3rd party service providers, and external agencies on executing brand strategy 
  • Ensure brand consistency across the globe, both in our direct-to-consumer business (stores and online), and through our trade partners
  • Reports to the CEO

Your experience, knowledge & skills:

  • Minimum 4 years of experience in Brand Marketing role within a fashion or beauty brand 
  • Proven record of delivering global brand plans into markets, creating assets and weaving together campaigns
  • Experience of working in an e-commerce business (nice to have)
  • Experience working across a number of geographies
  • Experience managing marketing teams across Creative, PR, Campaign Activation, Social media and Content
  • Experience managing budgets
  • Living or willing to move to Lisbon, Portugal

 

 Send your application to: cate@heyharpershop.com